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The Goggles On Growth System

Marketing That Actually
Moves the Needle

Visibility. Connection. Momentum.

A strategic growth framework designed for small businesses who are ready to stop guessing and start seeing results. Three tiers. One clear path. Real, measurable growth.

Let's See If We're a Fit

Here's the Thing About Marketing

You've probably tried a little bit of everything. A website here, some social posts there, maybe even dabbled in ads. But nothing seems to stick. The pieces don't connect. Growth feels like a guessing game.

That's where the Goggles On Growth System comes in. It's not a random collection of tactics—it's a strategic framework that builds on itself. Each tier solves a specific problem, and together, they create sustainable momentum.

The Three Tiers of Growth

Each tier addresses a specific stage of your marketing journey. Start where you need to, or stack them for comprehensive growth.

1

VISIBILITY $1,000 / Month

"Get seen. Get clear."

Before you can grow, people need to find you—and trust what they see. The Visibility tier establishes your digital foundation: a website that works as hard as you do, SEO that gets you found, and messaging that actually resonates.

Website Design & Development

A conversion-focused website that looks professional and performs even better.

  • Custom responsive design
  • Mobile-first approach
  • Clear user journey mapping
  • Strategic CTA placement
  • Fast load times (Core Web Vitals)
  • Accessibility compliance (WCAG 2.1)
  • Content management setup

Search Engine Optimization + AEO/GEO

Get found when people search for what you do—and when AI answers questions about your industry. Organic traffic that compounds over time.

  • Keyword research & strategy
  • On-page optimization
  • Technical SEO audit & fixes
  • Local SEO (Google Business Profile)
  • Business Profile Optimization (Yelp, Angi, etc.)
  • Blog content (3-5 posts/month): ideas, creation & posting
  • AEO: Answer Engine Optimization (featured snippets, voice search)
  • GEO: Generative Engine Optimization (AI citations in ChatGPT, Perplexity, etc.)
  • Schema markup & structured data
  • Content optimization
  • Monthly ranking reports
  • Competitor analysis

Brand Messaging & Identity

Clarity on who you are, who you serve, and why it matters. Words that connect.

  • Brand voice development
  • Value proposition crafting
  • Ideal customer profile
  • Key messaging framework
  • Tagline and elevator pitch
  • Website copy that converts
  • Brand style guide
Most Popular
2

CONNECT $1,700 / Month

"Turn attention into relationships."

Includes everything in VISIBILITY, plus: Traffic without conversion is just noise. The Connect tier builds the bridge between "interested visitor" and "engaged lead." Email sequences that nurture, lead magnets that attract, and systems that work while you sleep.

Email Marketing & Automation

Stay top-of-mind and build trust with email sequences that feel personal, not pushy.

  • Welcome sequence creation
  • Nurture sequence development
  • Email platform setup & management
  • Segmentation strategy
  • A/B testing and optimization
  • Monthly newsletter management
  • Re-engagement campaigns

Lead Magnet Creation

Give value first. Attract the right people with resources they actually want.

  • Lead magnet strategy & ideation
  • Content creation (guides, checklists)
  • Landing page design
  • Opt-in form optimization
  • Delivery automation setup
  • Conversion tracking

List Building & Growth

Grow an audience of people who actually want to hear from you.

  • Opt-in placement strategy
  • Pop-up and embed form design
  • Lead capture optimization
  • Website integration
  • Social media list growth tactics
  • List hygiene and management
3

MOMENTUM $3,500+ / Month

"Scale what's already working."

Includes everything in VISIBILITY + CONNECT, plus: Once your foundation is solid and your nurture systems are running, it's time to add fuel. The Momentum tier amplifies your reach with paid strategies, optimized funnels, and data-driven decisions.

Paid Advertising Management

Strategic ad campaigns that reach the right people with the right message at the right time.

  • Facebook & Instagram Ads
  • Google Ads (Search & Display)
  • Audience targeting & retargeting
  • Ad creative development
  • Budget management & optimization
  • Conversion tracking setup
  • Monthly performance reports

Sales Funnel Development

Automated systems that guide prospects from awareness to action.

  • Funnel strategy & mapping
  • Landing page creation
  • Checkout/booking page setup
  • Email sequence integration
  • Upsell/downsell sequences
  • Funnel analytics & tracking
  • Ongoing optimization

Conversion Rate Optimization

Get more from the traffic you already have. Small tweaks, big impact.

  • Conversion audit
  • Heatmap & user behavior analysis
  • A/B testing strategy
  • Landing page optimization
  • Form optimization
  • User experience improvements
  • Performance benchmarking

Additional Services

Beyond the three tiers, we offer specialized services that complement your growth strategy.

Design Services

Visual assets that elevate your brand and support your marketing goals.

  • Brand identity design
  • Logo design & refinement
  • Social media graphics
  • Marketing collateral
  • Presentation design
  • Print materials

Strategy & Consulting

Expert guidance for when you need direction but want to execute yourself.

  • Marketing strategy sessions
  • Quarterly planning
  • Campaign consultation
  • Marketing audits
  • Team training
  • Ongoing advisory support

Content Creation

Words that work. Content that connects, educates, and converts.

  • Blog posts & articles
  • Website copywriting
  • Email copy
  • Ad copy
  • Video scripts
  • Case studies

How We Work Together

No cookie-cutter approaches. No disappearing acts. Here's what working with Egmer Marketing actually looks like.

  1. Discovery Call

    We start with a conversation. No pitch—just getting to know your business, challenges, and goals. If we're a fit, we'll tell you. If not, we'll point you in the right direction.

  2. Strategy Development

    We build a custom roadmap based on where you are and where you want to go. Clear milestones. Realistic timelines. No fluff.

  3. Execution

    We do the work. You stay in the loop with regular updates and check-ins. No surprises, no ghosting.

  4. Optimize & Grow

    Marketing isn't "set it and forget it." We track what's working, adjust what isn't, and keep building momentum over time.

Tyler and Melissa O'Neal, co-founders of Egmer Marketing

Who We Are

We're Tyler and Melissa O'Neal, co-founders of Egmer Marketing. We're an agency built on the belief that small businesses deserve big-brand strategy without the big-agency headaches.

We've been in your shoes—running businesses, making marketing decisions with limited time and budget, trying to figure out what actually works. That experience drives everything we do.

Clarity

No jargon. No confusion. Just straight talk about what works.

Strategy

Every action tied to a goal. No random tactics.

Results

We measure what matters. Vanity metrics don't pay bills.

Partnership

We're invested in your success, not just the project.

Oh, and Luna—our Chief Vibes Officer—will probably make an appearance. She's the one who inspired "Put the Goggles On." When she rides along with her RexSpecs goggles, she's ready for anything. We want you to feel the same way about your marketing.

Google Reviews★★★★★

What Our Clients Say

Real feedback from real businesses we've had the privilege to work with.

Five-star Google review praising website design services
Client testimonial from Google Reviews
Five-star Google review about SEO results
Client testimonial from Google Reviews
Five-star Google review highlighting customer support
Client testimonial from Google Reviews

Is This Right for You?

We're not for everyone—and that's intentional. Here's how to know if we're a fit.

We're Great For You If...

  • You're a business owner ready to grow strategically
  • You value clarity over complexity
  • You're tired of random tactics that don't connect
  • You want a partner, not just a vendor
  • You're willing to invest in sustainable growth
  • You appreciate straight talk and honest feedback
  • You're in it for the long game, not quick fixes

Probably Not the Fit If...

  • You're looking for overnight viral success
  • You want the cheapest option available
  • You prefer to be hands-off and uninvolved
  • You need guaranteed specific results upfront
  • You're not ready to invest in your foundation
  • You want someone who just follows orders

Ready to Put Your Goggles On?

Let's have a conversation. No pitch, no pressure—just a chance to see if we can help you get where you want to go.

Schedule a Discovery Call
Email
hello@egmermarketing.com